Thursday, 22 December 2016

OUGD601 Mock Up of Adverts

After looking at Bic's terrible history of sexist adverts, I have decided to focus my adverts on Bic and redesign the advertising strategy to make the product gender neutral. Before jumping straight into this, I think it's a good idea to make some mock up advert designs that I can show Simon in my next tutorial / over email. This will be beneficial as the mock ups will be quite quick to create and will also give a rough idea of different mediums that the adverts could be created in.

The concept I have is to create adverts of parts of the body being shaved, however it would never be mentioned what gender the body part belongs to.

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